Restaurants and catered events are all about the experience. And while food, service, and ambiance are your North Star, your branding, marketing, and social media strategy communicates to people who you are and what to expect from you. In this five-part series (3:00 PM - 4:00 PM on June 14, June 21, June 28, July 12, and July 19), you will learn best practice branding, marketing, and social media ideas to connect and engage with customers, create top of mind awareness and build brand equity in the post-COVID era. Come to one or come to all!

In this fourth session, you will learn:

• • What’s going on inside the Facebook Algorithm
  • How to leverage groups and events
  • When to post and what to post

About the instructor: Jamie Cocco is the founder of Empowered Social Media. He is a self proclaimed social media nerd that has spent the last 7 years of his life dedicated to understanding, optimizing, and teaching others how to use social media effectively. Jamie has presented to hundreds of professionals on social media and marketing strategy, has spent thousands of hours honing his skills, and has spent over $100,000 on social media ads figuring out what works and doesn’t work. He has worked with over 100 local businesses from restaurants, health and fitness centers, racing event companies, real estate agents, and photographers to non-profits and local chambers of commerce. Jamie is passionate about social media, helping others, and the community.