Business Growth in a Changing Market: Real Estate Shifts, AI Discovery, and What Local Business Owners Need to Know

Join local business owners for a practical workshop on two critical shifts affecting Central Massachusetts. Susan Tripi of The Prosperity Group presents real-time market changes in Greater Worcester and what it means for customer behavior and commercial opportunity. Brian Kostantin of Silverbranch Praxis explores AI's impact on discoverability: how to stay visible and trusted when customers ask their AI Agent.